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Why some advertisers may perchance doubtless well perchance additionally very properly be reluctant to salvage on board with Google’s modeled dimension enlighten
By Meiliyane Fatriati | | 0 Comments |
As signals that show how people interact in Apple environments and other browsers disappear, Google is steering advertisers away from measuring ad performance based on what people clicked on last. But the company could have an uphill battle when it comes to convincing some advertisers that its shift to an approach using analytical models to…
How advertisers can repeat the distinction between banner blindness and ad-aware customers
By Meiliyane Fatriati | | 0 Comments |
Advertising is part and parcel of daily life –– from billboards in the street to smartphone apps, its presence is unavoidable. While some advertising strikes a chord with people, there are certain ads that have the opposite effect. Increasing internet usage among all demographics, higher demand for sales and lead generation and new technologies have…